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  • Visit our Studio at 4 Hely Street, Ndabeni, 7405

  • Free Shipping for All Purchases over R999

  • 14 Day Exchange / Return Policy

  • Visit our Studio at 4 Hely Street, Ndabeni, 7405

  • Free Shipping for All Purchases over R999

  • 14 Day Exchange / Return Policy

  • Visit our Studio at 4 Hely Street, Ndabeni, 7405

  • Free Shipping for All Purchases over R999

  • 14 Day Exchange / Return Policy

  • Visit our Studio at 4 Hely Street, Ndabeni, 7405

  • Free Shipping for All Purchases over R999

  • 14 Day Exchange / Return Policy

  • Visit our Studio at 4 Hely Street, Ndabeni, 7405

  • Free Shipping for All Purchases over R999

  • 14 Day Exchange / Return Policy

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OUR BRAND-NEW DESTINATION SHOP IS OPEN AT COURTYARD 53, 53 WHITBY ROAD, CONSTANTIA.

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  • Vera Dress in Pink Splash

    Vera Dress in Pink Splash

    Vera Dress in Pink Splash

    Regular price R 899.00 ZAR
    Regular price Sale price R 899.00 ZAR
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    Vera Dress in Pink Splash
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    Vera Dress in Pink Splash
    Regular price R 899.00 ZAR
    Regular price Sale price R 899.00 ZAR
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    Vera Dress in Pink Splash

    Regular price R 899.00 ZAR
    Regular price Sale price R 899.00 ZAR
    Unit price /  per 
  • Vera Dress in Citrus Splash

    Vera Dress in Citrus Splash

    Vera Dress in Citrus Splash

    Regular price R 899.00 ZAR
    Regular price Sale price R 899.00 ZAR
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    Vera Dress in Citrus Splash
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    Vera Dress in Citrus Splash
    Regular price R 899.00 ZAR
    Regular price Sale price R 899.00 ZAR
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    Vera Dress in Citrus Splash

    Regular price R 899.00 ZAR
    Regular price Sale price R 899.00 ZAR
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  • Lee-Ann pleated dress Short, Tropical Breeze

    Lee-Ann pleated dress Short, Tropical Breeze

    Lee-Ann pleated dress Short, Tropical Breeze

    Regular price R 1,199.00 ZAR
    Regular price Sale price R 1,199.00 ZAR
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    Lee-Ann pleated dress Short, Tropical Breeze
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    Lee-Ann pleated dress Short, Tropical Breeze
    Regular price R 1,199.00 ZAR
    Regular price Sale price R 1,199.00 ZAR
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    Lee-Ann pleated dress Short, Tropical Breeze

    Regular price R 1,199.00 ZAR
    Regular price Sale price R 1,199.00 ZAR
    Unit price /  per 
  • Gloria Dress with Tucked Sleeve Detail in Blue and Gold Marble

    Gloria Dress with Tucked Sleeve Detail in Blue and Gold Marble

    Gloria Dress with Tucked Sleeve Detail in Blue and Gold Marble

    Regular price R 1,499.00 ZAR
    Regular price Sale price R 1,499.00 ZAR
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    Gloria Dress with Tucked Sleeve Detail in Blue and Gold Marble
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    Gloria Dress with Tucked Sleeve Detail in Blue and Gold Marble
    Regular price R 1,499.00 ZAR
    Regular price Sale price R 1,499.00 ZAR
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    Gloria Dress with Tucked Sleeve Detail in Blue and Gold Marble

    Regular price R 1,499.00 ZAR
    Regular price Sale price R 1,499.00 ZAR
    Unit price /  per 
  • Gloria Dress with Tucked Sleeve Detail in Black And White

    Gloria Dress with Tucked Sleeve Detail in Black And White

    Gloria Dress with Tucked Sleeve Detail in Black And White

    Regular price R 1,499.00 ZAR
    Regular price Sale price R 1,499.00 ZAR
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    Gloria Dress with Tucked Sleeve Detail in Black And White
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    Gloria Dress with Tucked Sleeve Detail in Black And White
    Regular price R 1,499.00 ZAR
    Regular price Sale price R 1,499.00 ZAR
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    Gloria Dress with Tucked Sleeve Detail in Black And White

    Regular price R 1,499.00 ZAR
    Regular price Sale price R 1,499.00 ZAR
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  • The Sipho Dress with Tucked Sleeve Detail in Olive and Coral

    The Sipho Dress with Tucked Sleeve Detail in Olive and Coral

    The Sipho Dress with Tucked Sleeve Detail in Olive and Coral

    Regular price R 749.00 ZAR
    Regular price Sale price R 749.00 ZAR
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    The Sipho Dress with Tucked Sleeve Detail in Olive and Coral
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    The Sipho Dress with Tucked Sleeve Detail in Olive and Coral
    Regular price R 749.00 ZAR
    Regular price Sale price R 749.00 ZAR
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    The Sipho Dress with Tucked Sleeve Detail in Olive and Coral

    Regular price R 749.00 ZAR
    Regular price Sale price R 749.00 ZAR
    Unit price /  per 
  • The Zania Cuffed Sleeve in Blue and Green Floral

    The Zania Cuffed Sleeve in Blue and Green Floral

    The Zania Cuffed Sleeve in Blue and Green Floral

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
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    The Zania Cuffed Sleeve in Blue and Green Floral
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    The Zania Cuffed Sleeve in Blue and Green Floral
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
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    The Zania Cuffed Sleeve in Blue and Green Floral

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • The Zania Cuffed Sleeve in Olive and Coral

    The Zania Cuffed Sleeve in Olive and Coral

    The Zania Cuffed Sleeve in Olive and Coral

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
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    The Zania Cuffed Sleeve in Olive and Coral
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    The Zania Cuffed Sleeve in Olive and Coral
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
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    The Zania Cuffed Sleeve in Olive and Coral

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • The Zania Cuffed Sleeve in Purple Iris

    The Zania Cuffed Sleeve in Purple Iris

    Sold out

    The Zania Cuffed Sleeve in Purple Iris

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
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    The Zania Cuffed Sleeve in Purple Iris
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    The Zania Cuffed Sleeve in Purple Iris
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 

    The Zania Cuffed Sleeve in Purple Iris

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
    Sold out
  • The Zania Cuffed Sleeve in Turquoise and Pink

    The Zania Cuffed Sleeve in Turquoise and Pink

    The Zania Cuffed Sleeve in Turquoise and Pink

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
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    The Zania Cuffed Sleeve in Turquoise and Pink
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    The Zania Cuffed Sleeve in Turquoise and Pink
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 

    The Zania Cuffed Sleeve in Turquoise and Pink

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • Betty Button dress in Turquoise Tapestry

    Betty Button dress in Turquoise Tapestry

    Betty Button dress in Turquoise Tapestry

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
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    Betty Button dress in Turquoise Tapestry
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    Betty Button dress in Turquoise Tapestry
    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
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    Betty Button dress in Turquoise Tapestry

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
  • Betty Button dress in Lemon Floral with Contrast Butterflies

    Betty Button dress in Lemon Floral with Contrast Butterflies

    Betty Button dress in Lemon Floral with Contrast Butterflies

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
    Betty Button dress in Lemon Floral with Contrast Butterflies
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    Betty Button dress in Lemon Floral with Contrast Butterflies
    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 

    Betty Button dress in Lemon Floral with Contrast Butterflies

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
  • Betty Button dress in Wild Carnation

    Betty Button dress in Wild Carnation

    Betty Button dress in Wild Carnation

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
    Betty Button dress in Wild Carnation
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    Betty Button dress in Wild Carnation
    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 

    Betty Button dress in Wild Carnation

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
  • Maribelle in Guinea Bloom

    Maribelle in Guinea Bloom

    Maribelle in Guinea Bloom

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
    Maribelle in Guinea Bloom
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    Maribelle in Guinea Bloom
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 

    Maribelle in Guinea Bloom

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • Maribelle in Olive Meadow

    Maribelle in Olive Meadow

    Maribelle in Olive Meadow

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
    Maribelle in Olive Meadow
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    Maribelle in Olive Meadow
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 

    Maribelle in Olive Meadow

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • The Zania Cuffed Sleeve in Tropical Breeze

    The Zania Cuffed Sleeve in Tropical Breeze

    The Zania Cuffed Sleeve in Tropical Breeze

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
    The Zania Cuffed Sleeve in Tropical Breeze
    View full details

    The Zania Cuffed Sleeve in Tropical Breeze
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 

    The Zania Cuffed Sleeve in Tropical Breeze

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • Lee-Ann pleated dress Long, Naartjie and Pink

    Lee-Ann pleated dress Long, Naartjie and Pink

    Lee-Ann pleated dress Long, Naartjie and Pink

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
    Lee-Ann pleated dress Long, Naartjie and Pink
    View full details

    Lee-Ann pleated dress Long, Naartjie and Pink
    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 

    Lee-Ann pleated dress Long, Naartjie and Pink

    Regular price R 1,299.00 ZAR
    Regular price Sale price R 1,299.00 ZAR
    Unit price /  per 
  • Amarena Dress in Blue

    Amarena Dress in Blue

    Amarena Dress in Blue

    Regular price R 1,699.00 ZAR
    Regular price Sale price R 1,699.00 ZAR
    Unit price /  per 
    Amarena Dress in Blue
    View full details

    Amarena Dress in Blue
    Regular price R 1,699.00 ZAR
    Regular price Sale price R 1,699.00 ZAR
    Unit price /  per 

    Amarena Dress in Blue

    Regular price R 1,699.00 ZAR
    Regular price Sale price R 1,699.00 ZAR
    Unit price /  per 
  • Amarena Dress in Blue and Yellow strips

    Amarena Dress in Blue and Yellow strips

    Amarena Dress in Blue and Yellow strips

    Regular price R 1,699.00 ZAR
    Regular price Sale price R 1,699.00 ZAR
    Unit price /  per 
    Amarena Dress in Blue and Yellow strips
    View full details

    Amarena Dress in Blue and Yellow strips
    Regular price R 1,699.00 ZAR
    Regular price Sale price R 1,699.00 ZAR
    Unit price /  per 

    Amarena Dress in Blue and Yellow strips

    Regular price R 1,699.00 ZAR
    Regular price Sale price R 1,699.00 ZAR
    Unit price /  per 
  • Betty Button dress in Marmalade

    Betty Button dress in Marmalade

    Betty Button dress in Marmalade

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
    Betty Button dress in Marmalade
    View full details

    Betty Button dress in Marmalade
    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 

    Betty Button dress in Marmalade

    Regular price R 1,399.00 ZAR
    Regular price Sale price R 1,399.00 ZAR
    Unit price /  per 
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Let customers speak for us

from 211 reviews
Iconic Designs is one of my favorite local brands

Iconic Designs is one of my favorite local brands. The flattering designs and bold prints work well for the office.

Anonymous
01/13/2026
The Zania Cuffed Sleeve in Olive and Coral
The Zania Cuffed Sleeve in Olive and Coral
My new fave dress!

My new fave dress! Lightweight and love the pattern, very flattering

Ayesha
01/13/2026
Amalfi Dress in Venetian Summer
Amalfi Dress in Venetian Summer
Love this dress

Love this dress, great lightweight fabric

Ayesha
01/13/2026
Loretta, Red and White Pinstripe
Loretta, Red and White Pinstripe
Beautiful and received so many compliments on

Beautiful and received so many compliments on it!

Anonymous
01/12/2026
Marigold Dress in Green and Pink Garden
Marigold Dress in Green and Pink Garden
Exquisite detail!

So soft and flowy! Just beautiful and colourful! My favourite design with the sweet sleeve and lovely neck! Perfect length too!

Anonymous
01/12/2026
Maxine Dress in Blue Paradise
Maxine Dress in Blue Paradise
I absolutely love it and it is the perfect size

I absolutely love it and it is the perfect size. I get compliments whenever I wear it

Anonymous
01/12/2026
Fergie Cuffed Sleeve Dress, Purple Iris
Fergie Cuffed Sleeve Dress, Purple Iris
Love my dress

Love my dress !

Jean Meltzer
01/12/2026
Niari Dress in Turquoise Animal Print
Niari Dress in Turquoise Animal Print
Absolutely adore this dress So comfortable and

Absolutely adore this dress So comfortable and figure flattering for us older ladies

Rosemary Gowar
01/10/2026
Lanira Dress in Blue Floral
Lanira Dress in Blue Floral
Love the colors

Love the colors, fit and lightness of this dress!

Inge
01/07/2026
Fergie Cuffed Sleeve Dress, Purple Iris
Fergie Cuffed Sleeve Dress, Purple Iris
I absolutely love this dress

I absolutely love this dress, it's light and cool on these hot summer days and the protea pattern is beautiful. I get compliments wherever I go.

Linda
01/07/2026
Carli Dress in Protea
Carli Dress in Protea
Very good experience

Love my purchase!

Anonymous
01/06/2026
Maribelle in Olive Meadow
Maribelle in Olive Meadow
The dress is beautiful

The dress is beautiful. Lovely cool material. Thsnk you.

Anonymous
01/06/2026
The Zania Cuffed Sleeve in Purple Iris
The Zania Cuffed Sleeve in Purple Iris
Stunning Dress and exceptional service

Stunning Dress and exceptional service. Thank you!

Nell Eriksson
01/06/2026
Sophie Frill Dress in Royal Summer
Sophie Frill Dress in Royal Summer
I love my striped neon orange shirt

I love my striped neon orange shirt. I wire it on Christmas day & got many compliments.
Thank you.
Lel Blanks

Laurelle Blanks
01/05/2026
Fleur Shirt in Summer Stripe
Fleur Shirt in Summer Stripe
Dress is lovely and fits very nicely thank

Dress is lovely and fits very nicely thank you

Mary Norton
01/03/2026
Jubilee Dress in Turquoise Crown Prnt - Pre -Order 21 January 2026
Jubilee Dress in Turquoise Crown Prnt - Pre -Order 21 January 2026

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